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Contour

Comparison

Contour vs. Avoca

Avoca is one of the most established AI front-office platforms for the trades, with a certified ServiceTitan integration, coaching tools for CSR teams, and customers like Apex Service Partners and Authority Brands. It is built for large shops. Contour is built for the shop that still answers its own phone.

Facts about Avoca checked October 15, 2026. Tell us if something's out of date.

Contour is best for

Owner-operators and shops with 1 to 30 trucks that want every missed and after-hours call booked, live in a day, at a flat monthly price.

Avoca is best for

Shops doing $3M+ with a CSR team of five or more who want AI to take a majority of call volume plus outbound campaigns, QA, and coaching.

Side by side

Feature by feature.

  • Built for

    Contour
    Plumbing, HVAC, electrical shops of 1–30 trucks
    Avoca
    Multi-location and PE-backed service groups
  • Answers 24/7

    Contour
    Yes
    Avoca
    Yes
  • Books into ServiceTitan

    Contour
    Yes
    Avoca
    Yes (certified)
  • Books into Google Calendar

    Contour
    Yes
    Avoca
    No
  • Emergency triage by issue and weather

    Contour
    Yes
    Avoca
    Yes
  • Service-area check before booking

    Contour
    Yes
    Avoca
    Yes
  • Outbound campaigns and speed-to-lead

    Contour
    No
    Avoca
    Yes
  • CSR coaching and QA scoring

    Contour
    No
    Avoca
    Yes
  • Web chat agent

    Contour
    No
    Avoca
    Yes
  • Typical go-live

    Contour
    Same day
    Avoca
    Weeks, with implementation team
  • Published pricing

    Contour
    Yes
    Avoca
    No (demo required)
  • Minimum size

    Contour
    None
    Avoca
    Aimed at $3M+ shops

Pricing

What each one costs.

Contour

Flat monthly plans priced by answered calls. Month to month. 30-day money-back guarantee.

See plans

Avoca

Not published. Quote-only; third-party estimates run from roughly $1,000 a month and up depending on volume and modules.

Competitor pricing is from public sources and may have changed. Check with the vendor.

Choose Contour if

  • You're the dispatcher and the tech, and the calls you miss are the ones under a sink.
  • You want to be live this afternoon, not after a six-week implementation.
  • You want a flat price you can compare to one missed water heater job.
  • You don't need outbound campaigns or a coaching product, just every call answered and booked.

Choose Avoca if

  • You run a CSR team and want AI to handle 50%+ of total volume, not just overflow and after-hours.
  • You want outbound rebooking, membership campaigns, and speed-to-lead from one vendor.
  • You need call QA and coaching for human CSRs.
  • You're a multi-brand group with an implementation team on your side.

FAQ

Common questions.

See Contour take a real call for your shop.

Twenty minutes, your service area, your rules. If Avoca fits you better, we'll tell you. 30-day money-back guarantee either way.